The Keyword

  • Scoring a touchdown with Google Home Mini

    Hey Google, who is Tony Romo?

    … I’m kidding! But if you do ask, Google will tell you that I'm a former quarterback who played my entire 14-year career in Dallas. When you're used to playing at the top of your game, it takes a ton of practice. I used to have my team behind me every day, but now as a TV analyst, I’ve got a new companion to help me out—my Google Home Mini.

    Being ready is especially important for the game this Thanksgiving. A big part of my new job is having enough stuff to say. Thankfully, Google Home Mini’s got me covered—the little device has helped me learn tons of new things. I already knew how to break down defensive coverages, but now I have a few new fun facts up my sleeve to keep it real.

    This year is the return of the touchdown dance and my Google Home Mini keeps me on top of the hottest dances and plays new music when I need to practice my own moves. For what it's worth, I’m a pretty amazing dancer, even though my wife disagrees.

    Alright, I’ve got to get back to prepping for the game. Thanks to my friends at Google for sponsoring a video (shot with Pixel 2!) that lets me show you all the ways my Google Home Mini helps me get ready. I’ll see you from the booth.

    Google Home Mini | Hey Google, who is Tony Romo?
  • Let’s talk turkey: Thanksgiving food trends

    Set the table and pour yourself a glass. It’s time to talk about your top Thanksgiving recipes and questions according to Google Search. Though it might not be as subject to debate as some conversations you have at your family table, there’s plenty of variety when it comes to our national menus this holiday.


    Whet your appetite.

    Everyone has a strategy for saving maximum stomach space for mashed potatoes, gravy and stuffing on Turkey Day. But while the turkey roasts and the drinks are served, you might be in need of a snack. Enter deviled eggs, the #3 searched recipe in the U.S. last Thanksgiving Day. If you’re in Ohio, you might go a bit bigger with a seven-layer salad. This fruit-based dish is uniquely highly searched in the Buckeye state.


    Now for the main course.

    Turkey, of course, is the centerpiece dish on most Thanksgiving tables: The answer to one of your top searched questions, “How many turkeys are consumed on Thanksgiving?” is somewhere around 45 million. Now it’s just a question of how to do it. On Thanksgiving Day last year, the top searched Thanksgiving question was “How long to cook a turkey?” The answer depends in part on how you do it; although roasting is common, there were more questions about brining and smoking on the day preceding Thanksgiving. And as the clock ticks by on the day itself, people may find themselves looking for a faster method. That’s when questions like “How long to fry a turkey” and “How to deep fry a turkey” creep into the top 10 searches.

    Thx2017_TurkeyTimer_2.gif

    And it may be controversial to suggest a turkey-free table, but if anyone’s doing it might be Californians. Excluding turkey, the top searched Thanksgiving recipe in every state is either green bean casserole or sweet potato casserole—except in the Golden State, where it’s honey baked ham.


    Nobody puts side dishes in the corner.

    But let’s be real. Most of us are in it for the sides. Many households are breaking out the fried onions and marshmallows to make green bean casserole—the most popular side dish in 26 states—and sweet potato casserole, respectively.

    Thx2017_Menu_3.jpg

    But there’s a huge variety when it comes to side dishes, which you can see when looking at the dishes that are uniquely highly searched across states. Examples of these dishes include mac and cheese in Tennessee, collard greens in Maryland and acorn squash in New York. Corn is popular in many places and many forms—casserole in Iowa, pudding in North Carolina and Virginia, and souffle in Florida. Kentucky, Texas and West Virginia are eating their greens, with broccoli casserole, broccoli rice casserole and broccoli salad, respectively. In Oregon and South Dakota, you might find ambrosia salad on your plate.


    Sometimes there may be just a difference in vocabulary. Though sweet potatoes are popular across states, in Kansas, Louisiana and Utah, yams were uniquely highly searched. You know what they say: I yam therefore I yam.  


    There’s always room for dessert.

    Pumpkin spice everything! Pumpkin is the most searched pie type in nearly 30 states, followed by sweet potato and, in a distant third, pecan. There’s one true outlier: in Maine, chocolate cream pie takes the, um, cake. 

    Thx2017_Search_Pie_2.jpg

    But no one has just one pie on their table, right? (Right?) Across states, there’s more variety in the #2 and #3 searched pies, including apple, banana cream and even buttermilk and peanut butter. And pie might not be the apple of some states’ eye. In Arizona, the most uniquely highly searched dish is actually pumpkin roll, a cream-cheese filled dessert.

    Now that you’ve eaten your fill and given thanks, it’s time to clean up and ask one last question: “What to do with Thanksgiving leftovers?”


    Top questions and most popular searches are based on data from 2016. Unique searches are based on aggregated data from 2015, 2016 and 2017 (so far).

  • Safely and quickly distribute private enterprise apps with Google Play

    Google Play gives your organization a rich ecosystem of apps for work, enabling your team to be productive from anywhere.

    Many businesses use a managed version of Google Play, which allows IT administrators to whitelist specific applications for their team to use. However, sometimes you need a more customized solution, such as custom-built, proprietary apps to conquer specific tasks. Also, with growing popularity of low code development tools, more and more employees are developing apps to serve a company's specific needs, and these need to be managed.

    The managed version of Google Play enables you to deploy proprietary apps privately. It gives you all the benefits of Google Play’s high availability, global reach and scale, optimized app delivery, the security of Google Play Protect, and the reassurance that your app remains private to your company.

    You can curate private apps alongside public apps on Google Play through your Enterprise Mobility Management (EMM) console. These enterprise apps are then available to your organization directly through the Play Store app - no need for a separate, proprietary enterprise app store. This saves development time and is a more familiar experience for the end users. Users can browse and install the apps that you’ve authorized, or you can push them directly to team members’ devices.

    Publish apps without the complexity

    Whether you have a dedicated engineering team building in Java, you enable employees to develop apps, or use external development agencies, managed Google Play enables your teams to easily get their apps into the hands of the users that need them.

    Following a recent update to Google Play’s app targeting features, any Google Play developer can publish an app privately to an enterprise. This means that not only can developers publish apps internally without complex administrator setup, but this also enables third-party developers, such as agencies, to manage publishing of apps they develop for a client. For more details about targeting the enterprise with private apps, check out this managed Google Play help page.

    The new Custom App Publishing API offers additional workflow advantages to those who wish to publish private apps. The API eliminates the need for enterprise IT administrators to access the Google Play Console every time they publish an app. Apps can be published to their managed Google Play directly from the EMM console or Integrated Development Environment (IDE).

    Better for security

    Every app uploaded to Google Play is scanned for security vulnerabilities. Google Play Protect scans more than 500,000 apps per day. Scanning may flag poor coding practices or usage of old, vulnerable versions of third-party SDKs so they can be mitigated before the app is published, enabling you to be more confident in the security of apps developed internally.

    With Google Play Protect constantly working in the background, you can be sure that internal apps are being vetted with the same level of protection that safeguards the Play ecosystem.

    Flexibility for large organizations

    Private apps can now be targeted to up to 20 EMM tenants. So if your organization is managed regionally, or you have test environments that you need to keep representative of production, you can simply publish the same app across your environments as you need.

    EMM chart

    It’s as easy as if you were publishing to one tenant. For example, an app can be deployed to different environments as simply as if it was done for just one.

    Get started

    Our private apps whitepaper details the steps necessary to get started, and highlights many best practices for private app publishing. Much of the publication process is similar to other applications, with the core difference being that distribution is limited to your organization. So teams with experience building apps should be able to make a very easy transition to private app publishing.